FOR FOUNDERS & LEADERS
Your LinkedIn Launchpad
A strategic foundation for your LinkedIn personal brand.
We take founders and leaders from posting paralysis to posting flow with a launchpad that's both strategic and executional - defining your brand and content direction, then bringing it to life and proving the results.
INVESTMENT
€ 890
once-off
OUR APPROACH
Strategy and executional
At Block Digital, we don't simply help people post on LinkedIn. We take founders and leaders from posting paralysis to posting flow.
It starts with 2 hours of strategy sessions to define your Brand Personality and establish your Content Pillars - the foundation of your LinkedIn presence, built before you write a single post.
We then bring that strategy to life, professionally writing and publishing your first four LinkedIn posts, before proving the results with a performance report and identifying opportunities for continued growth.
Everything in the Launchpad
WHAT WE DELIVER
A complete strategic foundation, brought to life and measured.
Brand Personality Strategy Session
✓
Content Pillar Strategy Session
✓
✓
Four professionally written LinkedIn posts
✓
Publishing and optimisation
Performance reporting with strategic recommendations
✓
HOW IT WORKS
Four phases, one clear path
PHASE 1
1
Brand Personality Strategy
In this session, we answer one question: if your brand were a person, who would they be and what would they say?
PHASE 2
2
Content Pillar Strategy
In this session, we define what your persona will say - a clear roadmap for the stories, insights and expertise you'll consistently share. Together with your Brand Personality Strategy, this becomes your Content Compass: direction, not guesswork.
PHASE 3
3
Launch
We put your Content Compass into practice, professionally writing and publishing your first four posts in your voice.
PHASE 4
4
Performance Review
Your Content Clarity moment: we review performance, measure the results and show you, in the data, that the strategy works - with recommendations for your next stage of growth.
Strategy that outperforms
PROVEN RESULTS
Our strategic approach consistently outperforms both self-managed LinkedIn profiles and industry benchmarks.
â–²284%
More impressions
â–²1115%
More likes
â–²367%
More comments
Results are based on Block Digital client performance. Individual resuluts will vary depending on industry, audience and consistency.
What you’ll walk away with
EXPECTED OUTCOMES
The LinkedIn Launchpad is designed to move you from posting paralysis to posting flow, replacing guesswork with direction and giving you back the time it was costing you.
✓
Your Personal Brand persona defined and brought to life on LinkedIn
✓
Your Content Compass put into action
✓
Content Clarity delivered
WHY BLOCK DIGITAL
Our approach is rooted in David Aaker's brand identity model. Our goal is to get your audience emotionally invested in you - as reputation isn't built on visibility alone, it's built on connection. Every strategy, every post and every recommendation is designed to generate that connection, strengthen your reputation, and create meaningful professional opportunities.
Build your LinkedIn presence strategically from the outset
READY TO LAUNCH?
You'll leave with your LinkedIn persona defined, a Content Compass to guide what you say and share, and 4 professionally written posts already working to build your credibility, grow your audience and shape the perception people have of your work - backed by a performance report that brings you Content Clarity on what's working.
€890 once-off
For founders & leaders
