Your LinkedIn Launchpad
FOR FOUNDERS & LEADERS
A strategic foundation for your LinkedIn personal brand.
We help founders and leaders shape the perception people have of their work — giving you complete clarity before you create a single post.
INVESTMENT
once-off
€ 890
Your Name
Founder & CEO · 1st · 2h
Most people think a personal brand is what you post. It isn’t. It’s the perception people have of your work - and it exists wheteher you shape it or not. Here’s how we made ours intentional…
1.240 impressions 86 reaction 14 comments
Your personal brand already exists
WHY THIS MATTERS
It's the perception people have of the work you do. Without defining it intentionally, that perception is left to chance.
01
An inconsistent message
Without a defined strategy, what you say drifts — and your audience never quite knows what you stand for.
02
Missed opportunities
The right people can't act on expertise they never see. Opportunities pass by quietly.
03
Hidden expertise
Your real value stays buried behind your job title instead of building your credibility in public.
A clear LinkedIn strategy gives you direction. It helps you communicate your value with confidence, build credibility within your industry and create content that consistently reflects who you are and what you stand for.
Strategy before content
OUR APPROACH
At Block Digital, we don't simply help people post on LinkedIn. We help founders and leaders shape the perception people have of their work.
The LinkedIn Launchpad is a strategic engagement designed to give you complete clarity before you begin creating content. Together, we'll define your Brand Personality, establish your Content Pillars and create a Narrative Framework that becomes the foundation of your LinkedIn presence.
We'll then bring that strategy to life by professionally writing and publishing your first four LinkedIn posts, before reviewing the results and identifying opportunities for continued growth.
Everything in the Launchpad
WHAT WE DELIVER
A complete strategic foundation, brought to life and measured.
✓
One 60-minute Brand Strategy Workshop
✓
Brand Personality Strategy
✓
Content Pillar Strategy
✓
Narrative Framework
✓
Four professionally written LinkedIn posts
✓
Publishing and optimisation
✓
Performance reporting with strategic recommendations
Four phases, one clear path
HOW IT WORKS
PHASE 1
1
Brand Strategy
Launch
We professionally write and publish your first four posts, translating strategy into high-quality content that positions you as an authority.
We define how you want to be perceived on LinkedIn — your positioning, communication style and the qualities that build trust with your audience.
PHASE 3
3
PHASE 2
2
Content Pillar
We develop your Content Pillars and Narrative Framework — a clear roadmap for the stories, insights and expertise you'll consistently share.
PHASE 4
4
Performance Review
Once live, we review performance, measure the results and provide recommendations for your next stage of growth.
Strategy that outperforms
PROVEN RESULTS
Our strategic approach consistently outperforms both self-managed LinkedIn profiles and industry benchmarks.
▲511%
Brand Strategy
vs. industry benchmarks
▲1115%
More likes
vs. industry benchmarks
▲367%
More comments
vs. industry benchmarks
METRIC
Content impressions
VS. SELF-MANAGED LINKEDIN
Up to 327% more impressions
VS. INDUSTRY BENCHMARKS
Up to 511% more impressions
Likes
Comments
Up to 300% more likes
Up to 250% more comments
Up to 511% more impressions
Up to 300% more comments
Results are based on Block Digital client performance. Individual resuluts will vary depending on industry, audience and consistency.
What you’ll walk away with
EXPECTED OUTCOMES
The LinkedIn Launchpad is designed to establish a strong, authentic foundation for long-term growth.
✓
Define a clear and authentic personal brand
✓
✓
Position yourself as a recognised voice within your industry
Communicate your expertise with confidence
✓
Build credibility through consistent, strategic content
✓
Establish a strong foundation for long-term LinkedIn growth
"LinkedIn is more than a social platform. It's your professional reputation in public."
WHY BLOCK DIGITAL
Our role is to help founders and leaders communicate their expertise with clarity, consistency and purpose. Every strategy, every post and every recommendation is designed to strengthen your reputation and create meaningful professional opportunities.
READY TO LAUNCH?
Build your LinkedIn presence strategically from the outset
You'll leave with a defined personal brand, a clear content strategy and four professionally written posts already working to build your credibility, grow your audience and shape the perception people have of your work.
€890 once-off · For founders & leaders
