Your LinkedIn Launchpad
FOR FOUNDER & LEADERS
A strategic foundation for your LinkedIn personal brand.
We help founders and leaders shape the perception people have of their work — giving you complete clarity before you create a single post.
INVESTMENT
once-off
€ 890
Your Name
Founder & CEO · 1st · 2h
Most people think a personal brand is what you post. It isn’t. It’s the perception people have of your work - and it exists wheteher you shape it or not. Here’s how we made ours intentional…
1.240 impressions 86 reaction 14 comments
Your personal brand already exists
WHY THIS MATTERS
It's the perception people have of the work you do. Without defining it intentionally, that perception is left to chance.
01
An inconsistent message
Without a defined strategy, what you say drifts — and your audience never quite knows what you stand for.
02
Missed opportunities
The right people can't act on expertise they never see. Opportunities pass by quietly.
03
Hidden expertise
Your real value stays buried behind your job title instead of building your credibility in public.
A clear LinkedIn strategy gives you direction. It helps you communicate your value with confidence, build credibility within your industry and create content that consistently reflects who you are and what you stand for.
Strategy before content
OUR APPROACH
At Block Digital, we don't simply help people post on LinkedIn. We help founders and leaders shape the perception people have of their work.
The LinkedIn Launchpad is a strategic engagement designed to give you complete clarity before you begin creating content. Together, we'll define your Brand Personality, establish your Content Pillars and create a Narrative Framework that becomes the foundation of your LinkedIn presence.
We'll then bring that strategy to life by professionally writing and publishing your first four LinkedIn posts, before reviewing the results and identifying opportunities for continued growth.
Everything in the Launchpad
WHAT WE DELIVER
A complete strategic foundation, brought to life and measured.
✓
One 60-minute Brand Strategy Workshop
✓
Brand Personality Strategy
✓
Content Pillar Strategy
✓
Narrative Framework
✓
Four professionally written LinkedIn posts
✓
Publishing and optimisation
✓
Performance reporting with strategic recommendations
Four phases, one clear path
HOW IT WORKS
PHASE 1
1
Brand Strategy
Launch
We professionally write and publish your first four posts, translating strategy into high-quality content that positions you as an authority.
We define how you want to be perceived on LinkedIn — your positioning, communication style and the qualities that build trust with your audience.
PHASE 3
3
PHASE 2
2
Content Pillar
We develop your Content Pillars and Narrative Framework — a clear roadmap for the stories, insights and expertise you'll consistently share.
PHASE 4
4
Performance Review
Once live, we review performance, measure the results and provide recommendations for your next stage of growth.
We are marketing obsessed:
Years in the social media space.
10+
Clients across 6 countries & 4 continents.
20+
We’ve serviced 8+ brands in the world’s #1 blockchain hub,
Crypto Valley (Zug, Switzerland).
What people have to say:
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“Claire has been a key addition to our Finka team where she has contributed with her expertise in launching a very effective social media campaign. Claire’s optimism, positive attitude and problem solving perspective adds unique value to any organization. I recommend her without reservations.”
Carlos H. Fernandez Mazzi - Founder and CEO at Finka Token
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“I highly recommend working with Claire - she is smart and talented and highly competent in her field of digital marketing."
Allison Gillson - Former GM at Paton Personnel
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“It was a pleasure working with Claire during our time together at CV Labs. Claire helped our team in many of the key marketing tasks, including copy writing, marketing strategy and planning, digital marketing analysis, and more. Her great work ethic, infectious enthusiasm, and team spirit will be a benefit for all teams (both in blockchain/Web3 and beyond).”
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"I would absolutely recommend Claire! We have worked together for the past 3 years, where Claire ran the Marketing portfolio for both Nomad Now and Paton Personnel. Claire was creative, accountable, and committed to her role. She is a real marketing."
Susan Newell - GM at Paton Personnel
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"Claire is a dynamic and efficient digital strategist. Her enthusiasm is infectious and she is a valuable team player. Claire adds insight and intelligence to planning, is a brand expert, and represents the very best of global approaches required in today's marcomms environment. If you are seeking an agile and accomplished player, Claire is ideal."
Triona McHale - Co-founder of Ignite Comms
Ready to elevate your LinkedIn presence?
Get in touch to work with us: